MOCAPP launches the first Influencer Accelerator in SEE
MOCAPP, a martech company specializing in Influencer Marketing, announces the launch of I.AM – Influencer Accelerator by MOCAPP.
The program is dedicated to content creators who want to raise their level of professionalism and increase their impact on Social Media.
The Influencer Accelerator will start on 2 October 2023, with a structure of 8 weekly modules, supported by 12 mentors from Romania, England and Germany.
“This accelerator is an evolution point for the whole industry: it brings concrete value to content creators and talent managers, but also to brands and agencies working in online advertising. We are building an environment where influencers can grow and reach their goals faster. I.AM graduate status will set a new standard of quality and performance and will be a guarantee of professionalism,” says Florin Grozea, CEO of MOCAPP and founder of Influencer Accelerator.
Unlike traditional courses, I.AM offers a modular curriculum that content creators can combine according to their individual needs. They will also have access to mentoring sessions with European-level experts, where they will receive concrete, relevant feedback and information.
As an integral part of the curriculum, participants will be able to be part of campaigns with partner brands so that they can uniquely enhance their skills and style, building their personal footprint in real contexts.
The programme combines elements of mentoring, education and community and includes one-to-one coaching sessions delivered by experienced mentors from different industries and countries. Topics covered will include content strategy, personal branding, contract negotiation, ethics, copyright and law.
The I.AM app is accessible on the web, but also on smartphones (iOS & Android). It has data analytics tools that allow the MOCAPP team to measure the progress of each Influencer and identify their growth opportunities.
Mentors who will guide the first generation of I.AM Academy participants include:
Gordon Glenister – London, British Influencer Marketing expert, author of the book “Influencer Marketing Strategy”.
Alexandra Teja Brockmann – Berlin, Influencer Marketing expert
Cristian China Birta – Bucharest, entrepreneur and content creator, co-founder of the agency Kooperativa 2.0, author of the book “What do we do with these Influencers?”
Bogdan Tomoiagă – Bucharest, marketing and communication expert, CEO GRF+ (Top 3 PR agency in Romania)
Ana-Maria Udriște – Bucharest, entrepreneur, founder Avocatoo
As strategic partners of the programme, I.AM is joined by industry talent agencies Global Talent United, Cat Music, Strategic Events, Lyoness Media, HIT.
The programme is also supported by media partners PROTV and VOYO.
To become a member of the community visit the Influencer Accelerator by MOCAPP website. Applications are now open and places are limited to 30.
The article was first published in the Business Review.